Who We Are

The Authorized Generics Company

Since 2002 Prasco has been an industry leader in Authorized Generics. Simply put, an Authorized Generic (AG) is the brand product sold in private label packaging at a generic price. Because an AG is identical to the brand in every way, doctors, pharmacists, and patients can be confident that it is as reliable, safe, and as effective as the brand. Prasco’s Authorized Generic is the brand®.

  • Prasco has launched more AGs than any other independent generic company
  • Prasco has the most brand partnerships in the industry
  • Prasco has been one of the fastest-growing generic pharmaceutical companies for several years, including 45% growth in 2015
  • Prasco has helped increase competition by offering patients more accessibility at lower prices during and after 180-day exclusivity period

How do we do it?

Through our dedication to a philosophy we proudly call Unlimit®. Our goal is to break down barriers, thereby creating new opportunities for our brand partners, customers, and consumers. We extend the lifecycle of brands in the face of generic competition – Unlimit. We provide savings to consumers by offering brand products at generic prices – Unlimit. We give patients another choice, one that’s identical to the brand – Unlimit. Prasco believes that removing obstacles and opening new pathways in the pharmaceutical industry results in an unlimited potential for impact.

A passionate pursuit for excellence inspires our Unlimit philosophy.


Our Mission

Prasco is committed to global leadership in Authorized Generics
and selected specialty brand pharmaceutical products.



As the leader in Authorized Generics,
we will continue to expand our
products and partnerships globally.


Authorized Generics
Prasco's business model is to offer 
brand products in private label
packaging sold at generic prices.


Monday - Friday
8:30 AM - 5:00 PM EST

Need product information?